Spira Care kicks off brand awareness campaign

November 2022

Spira Care is no longer new to Kansas City. With eight locations (soon to be nine) in the metro area, we’re building on the solid momentum of previous campaigns by positioning Spira Care as an established and trusted healthcare provider in our community.  

The multifaceted and refreshed brand awareness campaign shows how Blue KC can help members on their journey to better health. Campaign components include TV segments, billboards, radio ads, display and social media ads that are running October through December in the Kansas City area.  

Sample the creative 

Graphical user interface, website

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Billboard